Kiel James Patrick Visits Serendipity June 25 2014









It was quite the summer treat last week when Kiel James Patrick (KJP) came to visit us. We enjoyed meeting the summer interns Sean, Drew, McBride, Addison, Hartley, and Juiia. They were all so kind and informative of the KJP brand as well as all things prep.  This made it especially fun dressing Hartley and Juila in our preppy lines Just Madras and Kaeli Smith Design Dresses. They were the perfect models for us as they biked and toured around town. We wish them the best of luck on their amazing adventure in New England this summer. Keep up with us by following us on instagram @serendipitybythesea and liking us on facebook. 

Bourbon and Boweties, Do you Bangle? January 24 2014

 “Bourbon and Boweties” is a new up and coming brand that sells unique and beautiful jewelry. This company originated down south and is now making its way throughout the country. These bracelets are debuting themselves on the arms of celebrities and fashionistas everywhere. They are also becoming a popular trend throughout social media and ranking in thousands of friends on their Bourbon and Boweties fan pages.

Every bracelet created has a distinguished look to them, making everyone different in a special way. The trend with these bracelets is to wear a few at a time and mix up the colors that they offer. The bracelets that they have are crafted with beautiful stones varying in colors from light gray and pearl to vibrant purple, turquoise, or orange. Another type of bracelet they offer are gold and silver coins from different countries, each coin has an extraordinary look to them. The setting to each bracelet is a gold bangle with three stones or coins to them making them stand out on your arm. Whether you’re wearing one bracelet or five these bracelets will catch the eye of everyone!




New Handcrafted Jewelry November 12 2013

NEW! Handcrafted Jewelry designed for women with a lust for adventure, an eye for style and a need for function. Sweat, Swim and Shower friendly!! The necklaces are awesome!

Flash Sale Friday! November 08 2013



 FLASH SALE FRIDAY!!!! Today's featured item? 11.8.13 Top pick gift of the season. You can cook, freeze and microwave with these silicone lids. Throw away that annoying plastic wrap.Today only 10% off! Many styles and sizes to choose from. FLASH

Annual Tent Sale July 25th through July28th July 23 2013

Don't miss our Annual Tent Sale happening this Thursday through Sunday (July 25 - July 28)! Bargain shoppers delight in our 30-50% savings. You will find plenty of one of a kind and selected items filling our tent. Shop by the Sea for gifts you will love at prices that can't be beat! 

Summer Fashions Now In @ Serendipity! May 21 2013

With Memorial Day Weekend just a few days away, summer is officially upon us! The coming months will be filled with beach days, weddings, parties, barbecues, and tons of seaside fun. Make this summer your best by updating your wardrobe at Serendipity by the Sea.

We know you'll be busy this summer with a variety of different events and we've stocked our clothes room accordingly. From party dresses to beach cover ups and everything in between, we've got you covered! In terms of trends, be on the lookout for eyelet dresses, bold colors & patterns, and nautically inspired styles. From chevron to paisley, this summer is all about BIG patterns and colors. 


Tiffany Jazelle Trunk Show April 27th 12-4pm April 23 2013

 Join us along with local jewelry designer Tiffany Jazelle on Saturday April 27th! Spend a relaxing afternoon in lovely Marion village shopping. With Mother's Day and graduations right around the corner, this weekend is the perfect time to pick up a meaningful gift. Refreshments and raffle prizes and special savings for shopping with us during the event! For every $100 you spend, you will earn $25 in Mermaid Money to be used toward a purchase at a later date. Shop ~ Have Fun ~ Earn Rewards at Serendipity this weekend!

Mothers Day Gifts April 22 2013

 Mother's Day is May 12th. We have a terrific selection of meaningful gifts for Mom, Grandmother, Wife.

Stop in today and we will help you chose a gift she will cherish!

Summer is Coming! Time to stock up on all things nautical! April 04 2013

It may be hard to believe but spring has finally arrived! At Serendipity we are fully stocked and ready for warm weather, beach days, and summer fun. For those of you looking to update your wardrobe this season, we have a wonderful selection of dresses, skirts, and accessories. Think bright colors, bib necklaces, and nautical touches! 

As always, Serendipity is full of nautical fun to put a little spring in your step. One of our most popular items, Kiel James Patrick rope bracelets are fully stocked and ready for the busy summer months ahead. Hand made in Rhode Island out of nautical rope and available in dozens of color combinations, these bracelets are the perfect accessory to any spring outfit. 
Iconic KJP Bracelets!

Already have a Kiel James Patrick bracelet? We have something new for you, Lemon & Line bracelets. Offering a fresh take on the traditional rope bracelet, this Newport based company seeks to bring out the sailor in all of us. Made unique by their simple metal clasp and wide array of vibrant colors, these bracelets make great gifts for all occasions. 
A glimpse of the wonderful selection of Lemon & Line bracelets!

Shop in store or online for the latest nautical trends and unique gifts! 

Our Wishes for Valentine's Day January 10 2013

With Christmas and New Years behind us and January well under way, we at Serendipity are turning our focus to Valentine's Day. Mark your calendars, the big day is Thursday February 14th! Ladies, begin making your wish list and dropping not so subtle hints to your special someone. Tell your guy to avoid the chaos of the malls and shop locally at Serendipity. As always, we offer personalized service and free gift wrapping. 

If Alex and Ani bracelets are on your wish list, Serendipity is the place to be! We have a large selection of "My Other Half", "My Love is Alive", and Words are Powerful, including "Cute", "Sweet", and "Heart". Our gift recommendation? Pair one of the love themed metal bangles with a pink or red beaded bracelet to create the perfect V-Day look. 

Looking for more suggestions? Swing by the store where the Serendipity ladies can help you find the perfect gift for that special someone. From all of us, we wish you a Valentine's Day full of love, happiness, and, of course, a little bling. 

Hot off the Presses from New York City January 08 2013

On the hunt for the newest spring trends? So are we! Cecily and I spent the past two days scouring the New York City accessory and clothing shows for the hottest new styles. Over the two days, we shopped five shows in two different venues. Our finds? The big colors for spring are coral, turquoise, cobalt, and fuchsia. In terms of big trends, peplums, lace, and stripes are all the rage. In the coming months check the store's clothing section frequently, as new trends will be arriving often. In the jewelry department, monograms and bib necklaces are the way to go. A new line of customizable monogram necklaces will be in shortly. Please allow 3-4 weeks for order arrival, this means thinking ahead for Valentine's Day! Don't want to wait? Bib necklaces and chandelier earrings in spring colors have already arrived (see photos below). We are excited about all the great styles set to arrive for the spring and summer seasons! But we aren't done yet, Cecily will once again be departing for the Atlanta show later this week. Check in again for more trend updates and, as always, swing by the store to see what's new. Happy Spring! -Molly 

Celebrate this Holiday Season like Oprah! November 09 2012

 Its hard to believe but the holiday shopping season is upon us once again! Here, at Serendipity,finding that perfect gift for the wine lover on your list just got a lot easier. One of our favorite gifts, the Corkcicle, was recently named to O Magazine's "Oprah's Favorite Things" list. The corkcicle is designed to chill wine to that perfect temperature- just pop it in the freezer and later insert into any bottle of wine. For only $25, Corkcicle makes the perfect gift for every wine drinker! Come by the shop for personalized service and a great selection of gifts for everyone on your list! Happy shopping!

They're Back! New Lollacups are in! October 07 2012

 As seen on the hit TV show "Shark Tank". These innovative sippy cups are made in the USA and are BPA free. The weighted straw allows infants as young as 9 months to easily drink from a straw. The Lollacup is available in six fun colors and is the perfect gift for any new mom! After months of being on back order, Serendipity finally received a new shipment. But don't wait- these will go fast. Come get yours today.

Precious Metal Prints Special Event October 07 2012

Time to create that unique and meaningful holiday gift? Come to Serendipity on November 3rd and 4th! Bring your kids, make your imprints and we will do the rest! 2-3 weeks later your prints will arrive. What could be easier?

By attending, you'll be entered to win a free Precious Metal Prints kit!

Lenny & Eva Giveaway October 07 2012

In honor of National Breast Cancer Awareness month, Serendipity is spreading the word with a great giveaway. Show your support for those battling cancer with this Lenny & Eva "Fight Like a Girl" leather cuff. Like us on Facebook, find our breast cancer giveaway post, like it, share the photo with your friends, and you'll be automatically entered to win! The lucky winner will be announced in November! 

Hold onto that last bit of summer with Knot:ical September 17 2012

Those long summer beach and boat days are quickly being replaced with the cool air of fall and changing leaves- but don't let summer become just a distant memory. Hold on to memories of salty air and sandy toes with a Knot:ical rope bracelet from Serendipity! Inspired by summers spent splashing in the surf, creators Julie Simon Whittaker and Beth Walsh Seabrook have created a beautiful collection of rope bracelets, available in an array of great colors. Wear Knot:ical with your favorite pair of jeans throughout the year or with that special sun dress that has just a few wears left this season. Either way, these unique rope bracelets add that special touch to any outfit. Hurry in to check out our colorful, summer-inspired colection.

Haven't seen these before? You're not alone! We are proud to be one of the first stores to carry this nautically inspired line!


End of Summer Clothing Sale August 28 2012

What to do with all our left over summer clothes? Have a sale, of course!! Tons of summer clothes 30-70% off. Swing by and pick up a great bargain. Sale going on now though Labor Day.

Voted the Best Beach Bag July 23 2012

Looking for the ultimate Beach Bag? This is our favorite! Leaves the sand at the beach-no mildew-lots of pockets-holds five beach towels

Show Your Spirit - Team USA from Alex and Ani July 23 2012


The Original Buoy Bat June 26 2012

Original Buoy Bat is handmade in Maine with authentic lobster pot buoys. Played like baseball, Buoy Bat is perfect for the beach, backyard, or playground. Comes with a soft foam ball. Here just in time for this gorgeous weekend!!

Serendipity's New Online Shop! June 11 2012

Things have been busy at Serendipity! As we prepared for a busy summer season, we've also been working on a new project, setting up an online shop. After weeks of hard work, we are ready to launch the shop, currently featuring a selection of our best selling items. Please bear with us as we learn how to naviagate the world of e-commerce, if you have any questions about the new website or the online shop feel free to call or e-mail us. We are excited about this new venture and thank all of you for you continued support. Happy shopping!

Lola Cup - Sippy Cup May 22 2012

Read more about the Lola Cup - recently featured on "Shark Tank".
The best sippy cup around. Now Available at Serendipity

Facebook Contest Winner Chosen May 07 2012

 May 1, 2012

Congratulations to Kristine Grimes the winner of our Giveaway!!! Winner was chosen by Kristine send us your address via message. Thanks to all who entered we will be doing another one soon do stay tuned!